Ethique Bar Conditioner Brightening Purple Tone It Down (For Blonde and Silver Hair) 15g

Ethique Bar Conditioner Brightening Purple Tone It Down (For Blonde and Silver Hair) 15g: Anti-Brassiness Mini Solid Conditioner

Neutralize yellow, brassy tones and restore vibrant shine to blonde, silver, grey, or brassy hair with Ethique Bar Conditioner Brightening Purple Tone It Down 15g. Powered by natural purple pigments and a dash of beetroot powder, this solid toning conditioner bar counteracts warm tones while nourishing color-treated or naturally light hair. Rich in deeply moisturizing Cocoa Seed Butter, nutrient-dense Babassu Seed Oil, and strengthener Hemp Seed Oil, it hydrates dry ends, boosts smooth shine, and leaves hair soft, radiant, and weightlessly conditioned with a delicate jasmine scent.

• Natural Violet Toning Pigments: Enriched with natural purple pigments and beetroot powder to neutralize unwanted brassiness and restore luminous cool tones.
• Nourishing Babassu & Cocoa Butter Base: Blends Babassu Oil and Cocoa Butter to seal moisture into lightened or porous hair shafts without weighing curls or fine hair down.
• Fortifying Hemp Seed Oil: Infused with Hemp Seed Oil to strengthen delicate, bleach-damaged hair fibers and improve elasticity.
• pH Balanced Formula: Formulated to align with the natural pH of hair and scalp to smooth the cuticle for maximum shine and color retention.
• Safe for Frequent Use: Gentle, non-staining formula suitable for daily conditioning or weekly anti-brassiness maintenance routines.
• Eco-Friendly & Travel Ready: 100% plastic-free, vegan, cruelty-free, and palm oil-free mini 15g bar ideal for travel, trial, or gym bags.

Ingredient List & Botanical Composition

Behentrimonium Methosulfate, Brassica Alcohol, Euphorbia Cerifera Cera (Candelilla Wax), Glycerin, Theobroma Cacao (Cocoa) Seed Butter, Orbignya Oleifera (Babassu) Seed Oil, Mica, Jojoba Esters, Cannabis Sativa (Hemp) Seed Oil, Caprylic/Capric Triglyceride, Stearic Acid, Guar Hydroxypropyltrimonium Chloride, Parfum (Natural Fragrance¹), Benzyl Alcohol, Dehydroacetic Acid, Jasminum Officinale (Jasmine) Oil, Beta Vulgaris (Beet) Root Powder, Aqua (Water), Tocopherol (Vitamin E), Linalool², CI 77891, CI 77491, CI 77007.

¹Natural fragrance | ²Naturally occurring component of essential oils & fragrance.

Formulation Info: 100% Vegan, Cruelty-Free, Silicone-Free, Sulphate-Free, Palm Oil-Free, Plastic-Free, Biodegradable, pH Balanced.

Directions for Use & Hair Toning Ritual

Conditioning & Toning Instructions

• Application: After shampooing (ideally with Ethique Tone It Down Shampoo Bar), wet the conditioner bar and gently slide it through wet hair from mid-lengths down to the ends.
• Absorption: Put the bar down and massage the product thoroughly through hair, allowing the violet pigments and botanical oils to absorb for 1 to 2 minutes.
• Rinse: Rinse thoroughly with warm water until water runs clear.

Storage Instructions

• Store the bar on a well-draining soap dish or in an Ethique in-shower container away from direct water stream to prolong bar life and prevent softening.

Safety Information & Cautions

• External Use Only: Formulated strictly for hair conditioning. Do NOT ingest.
• Avoid Eye Contact: If product accidentally enters eyes, rinse immediately and thoroughly with clean, lukewarm water.
• Potential Allergen Notice: Contains Natural Fragrance, Jasmine Essential Oil, Coconut Derivatives, and Linalool.
• Patch Test Recommended: Always perform a small patch test prior to initial use if managing sensitive scalp or known botanical allergies.
• Discontinue Use: If localized scalp irritation or redness occurs, discontinue use immediately.
• Keep Out of Reach of Children: Store safely out of reach of unattended infants and small children.